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the Criteron Collection

The Criterion Collection is a video distribution company specializing in the restoration and publishing of “important classic and contemporary films from around the world in editions that offer the highest technical quality” and original special features designed to “encourage repeated watching and deepen the viewer’s appreciation of the art of film.” Basically, they pick movies that they think people should see for years to come, and spend lots of money preserving them so that they can be.

 

“When it’s got Criterion written on it somewhere, that means it’s a good movie.” - Alfonso, 9 AM

Which movies mentioned in a day are in the Criterion Collection?

debs

Kung-fu Master!

The Saddest Music in the World

Fish Tank

"All of Rainer Werner Fassbinder's movies."

Mulholland Dr.

nico

Frances Ha

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harris

The Virgin Suicides

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alfonso

Notorious

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They try not to be elitist in their selection process, but… 

“We aim to reflect the breadth of filmed expression. We try not to be restrictive or snobby about what kinds of films are appropriate. An auteur classic, a Hollywood blockbuster, and an independent B horror film all have to be taken on their own terms. All we ask is that each film in the collection be an exemplary film of its kind. Of course, we can’t just pick movies and put them out. The process of getting the rights to release a film can take years. Even if we want a film, we can’t work on it unless the film’s owners grant us the rights to do so.” - Criterion’s FAQ page

 

But film scholars, journalists, and regular movie-lovers have pointed out that the collection is heavily skewed towards North American and European movies directed by white men.Last year, The New York Times found that of 1,034 feature-length films released by Criterion through June 30, 2020, ~11% of directors were Asian, ~7% percent were women, 2% were Latino, and less than 1% were Black (exactly 4 films by African-American directors and 4 by Black directors from outside the US, including the only Black female director represented). I can’t find anything on Indigenous, trans, or gender non-conforming filmmakers. This infographic of the collection by country is a bit older (2014), but the trend is still true:

criterionbycountry.jpg

The good news is that you can email your film suggestions to the Criterion team at suggestions@criterion.com

 

The collection also has access barriers.

While Criterion includes films from all over the world, they only distribute in the US, Canada, and recently the UK. Buying a movie costs ~$30. They started the Criterion Channel, their own independent streaming service, to address this ($11/mo). The graphic designer of the service describes it candidly:


“The challenge was to maintain the essence and presence of The Criterion Collection while expanding their visual strategy and target audience. The Criterion Collection is known for their exclusivity. They target film lovers that have a deeper understanding and knowledge than the rest of the average people. The Criterion Channel must broaden their audience in order to position themselves in a similar market then other streaming services like Netflix, Hulu, Amazon Prime, etc.” - Vanessa Menache

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